​CoinDesk reports that World Liberty Financial, a new decentralized finance (DeFi) protocol, has announced plans to sell tokens on October 15th, just three weeks before the upcoming presidential election in which Donald Trump is the Republican candidate.

According to the project’s social media account, the public sale will be open to everyone who qualifies through the whitelist. The project is spearheaded by Zachary Folkman and Chase Herro, who previously worked on DeFi platform Dough Finance, which suffered a $2 million exploit in July.

The project has gained attention due to its association with the Trump family. Donald Trump himself has been titled as the “Chief Crypto Advocate,” while his sons Eric Trump and Donald Trump Jr. are involved as “Web3 Ambassadors” and his other son Barron Trump is listed as a “DeFi Visionary.”

The project aims to raise $300 million through the token sales at a valuation of $1.5 billion, according to its roadmap obtained and reported by The Block. The token, called WLFI, will serve as the protocol’s governance token and allow users to vote on initiatives for the protocol’s development.

The project has also proposed to launch on DeFi lending platform Aave’s v3 platform on Ethereum mainnet, providing liquidity for assets such as ether (ETH), wrapped bitcoin (wBTC), stablecoins, and potentially other digital assets.

This news comes amidst a growing interest in the intersection of politics and cryptocurrency, with many speculating on the potential impact of a Trump presidency on the crypto industry. However, it remains to be seen how successful this project will be and what role it will play in the larger DeFi landscape. 

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